Fredrik - DIVE


“What fascinates and drives me with my artistic expression, is the constant strive for thruth in the expression. Highly aware of the fact that I will never paint truth itself. However, what is expressed, I daily promise myself, will always be in the hard working path of the constant strive for truth in the expression; in each raw brush stroke, in each dynamic contrast. To leave it raw and naked as it is, rather than overshadowing with a taught perception of how it ”should be”.

As the approaching technique is the primary source of my outlet, where the mediums are merely a mean of commucating the same – mediums vary high and low. I paint with spray paint, acrylics, oils, oil pastels, paper cloth, rose petals and gold leaf. All depending on which layering, nuances, texture and structure I am looking for.

I am currently working heavily on the abstract spectra, varying from fully abstract to somewhat figurative forms and objects. Often catching glimpses of a color-scheme or figurative object, in my dreams or right before falling asleep. To me, these pieces are a reflection of my un-conscious and an ongoing dialogue with that depicted in the dream, I suppose, with an inner or elevated self.”

– Fredrik, ”DIVE”


DIVE Madhouse is a Paris-born, Sweden-based CONTEMPORARY ABSTRACT artist. With his very colourful original works, spanning over the abstract spectra from dreamy in form to playful in figure – he has over the passed couple of years attracted an increasing international audience with exhibitions in e.g. New York, London, Venice and China.

DIVE is the pseudonym, under which the founder, Fredrik Sologub lets his very raw, naked and intense expression pass in color, on canvas. Using tools such as raw brushes, painting knives, spray cans and his bare hands – in his improvisational approach towards the bare canvas. Mediums, being merely a tool for the channeled emotion, vary between acrylics, oils, spray paint, oil pastels and water. Whatever suits the desired effect and technique of the moment.

DIVE Madhouse’s main official channel @divemadhouse on Instagram, is with its +70 000 followers – today one of the largest male artist accounts in Scandinavia. Most recent exhibitions have been held in New York, Venice, China (3 cities), Sweden (Gothenburg) and London. For the month of June, DIVE has been working with and showing his original works with the NYA Gallery in TriBeCa, New York. Currently he is showing at his 3rd exhibition in New York with Van Der Plas Gallery on 156 Orchard Street as well as working intensively towards his upcoming solo exhibition at The Gallery Gothia Towers in Gothenburg, Sweden. A show which opens doors on August 15th